Prediction markets such as Kalshi and Polymarket are seeing record trading volumes from World Cup betting that’s taking place on their platforms.
Wall Street brokerage Bernstein notes that betting on World Cup soccer matches jumped from $2.2 billion U.S. on June 11 to $4.8 billion U.S. on June 12.
Analysts say that betting on World Cup matches and the ultimate winner is heating up as the global tournament progresses.
The World Cup’s trading volumes have exceeded the $1.4 billion U.S. in prediction market contracts that were traded during this year’s Super Bowl, the NFL football championship game.
And Kalshi and Polymarket are not the only prediction markets that are benefitting from heavy wagering on the outcome of soccer matches.
Bernstein says that Robinhood Markets (NASDAQ: $HOOD) is likely to see “strong tailwinds” as prediction markets see record trading volumes.
The research firm projects that Robinhood’s prediction market revenue will rise from $150 million U.S. in 2025 to $586 million U.S. this year, driven by heavy betting on the World Cup.
Analysts at Bernstein have also named DraftKings (NASDAQ: $DKNG) and Coinbase Global (NASDAQ: $COIN) as other publicly traded companies positioned to benefit from the World Cup
The firm estimates that the World Cup tournament could ultimately drive more than $10 billion U.S. in prediction market wagers by the time the contest ends on July 19.
HOOD stock has declined 19% this year to trade at $93.19 U.S. per share.
